About the project

Problem

With the sudden rise in live streaming an ever-growing 184 billion dollar industry. Streaming is a high emotion event that thrives off interaction yet does not have a solid design that maximizes this experience.

Solution

Vision is an emotive experience designed to enhance live streaming through an emotion recognition(ER) technology. By showcasing personalities, creating virtual interactive experience and optimizing live chat.

Role: Visual, Branding Lead

Year: 2021

Vision

Slide through the gallery below to know more about the project

Live-streams are packed with high emotions

Whether you are watching your favorite streamer scream in fear from a horror game, or a Vtuber uses a claw machine in Yakuza, streams are platforms where high emotions are abundant.

INDIE VIEWER

These viewers are supporters of smaller streams enjoy being able to interact and form personal bonds within the community.

DIE HARD VIEWER

Loyalists when it comes to their favorite streamer. They watch streams for both the gameplay and the streamer’s personality.

JUST FOR FUN VIEWER

Viewers who will typically watch streams to pass the time or have background noise during mundane tasks.

LIVE STREAMING WILL BE A Market Worth $223.98 Billion By 2027

9.52M

Active Streamers

2.95 M

Daily Viewers

6.57M

Viewer Peak

Common Stream Interactions

Chat Messages

Donations

Stream Clips

Shoutouts

Requests

Emotes / Emojis

🐸

🗯

🎬

💸

📯

☝

Video-Game Stream

Research Goals

https://docs.google.com/document/d/1nrooGGRvy1AEOyZoy1MW6mzIWmGwve507CFhPDnzELA/edit

Survey (40)

To gain a basic understanding of our audience and project focus: Streaming. This was an effective method to get a broad understanding of the topic before our interviews.

Interviews (05)

To garner in depth understanding on the factors that make streams and their interactions are so attractive to viewers.

Observations (03)

To study viewer interactions with streaming platforms (V-S and V-V). This would later allow us to pinpoint and reinvent key features of current platforms.

Expert Interviews (02)

To get another perspective on streaming from streamers themselves. This was key to designing concepts that would work past surface level, and address solid needs.